'Super Bowel’ Streaker Makes Irregular Appearance at Super Bowl XXXVIII

12:54:48 PM
02 2004 'Super Bowel’ Streaker Makes Irregular Appearance at Super Bowl XXXVIII

HOUSTON, February 2 /PRNewswire/ -- In an unconventional display of high-visibility marketing, notorious British streaker Mark Roberts pulled off his first successful North American streak at Super Bowl XXXVIII while displaying the Internet address "" as a Henna tattoo on his bare chest and back.

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Disguised in a tear-away referee uniform, Roberts jumped out of the crowd at the beginning of the second half, ripped his clothes off, and ran to midfield wearing nothing but a plastic football covering his genitals. The naked Roberts danced around and showed off his tattoos for nearly half a minute to the delight and hilarity of the crowd before security finally hauled
him off. The words "Super Bowel" were written on his back along with the Internet casino's website address.

Recognised by the Guinness Book Of World Records as the world's most prolific streaker, Mark Roberts has made a name for himself by streaking various sporting events mainly in Europe and abroad. Given the unprecedented security measures in place at Houston's Reliant Stadium for the Super Bowl, Roberts' first successful North American streak is without a doubt his
greatest yet. has become notorious for high-profile marketing. Their tendency for innovative and outlandish advertising has become a staple in the sports world. Since the first appearance of their ad tattoo on boxer Bernard Hopkins three years ago, they have "backed" dozens of athletes and

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Founded in 1997, provides high-quality online gaming, incorporating advanced technology, software, and infrastructure with the highest standards of service in the gaming world today. Due to an extensive online and offline marketing strategy, has been featured on a number of prominent media outlets including CNN, BBC, CBS, NBC, ABC, FOX, ESPN, TBS, The Tonight Show with Jay Leno, Late Night with Conan O'Brien, The Howard Stern Radio Show, Live with
Regis and Kelly, The MSG Network, The New York Post, The Wall Street Journal, Sports Illustrated, Yahoo!, AOL, MSN, and many more.

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